[S507.Ebook] Get Free Ebook Rome Secrets: Eleven Self-Guided Walking Tours, by Elan Zingman-Leith, Susan Zingman-Leith

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Walk around the heart of Rome, or visit from your armchair, this funny guide will show you the art, architecture, food and history of the city. It is full of gossip, scandal, information, and history to keep you entertained in the Eternal City.
Susan and Elan are trained in art history and architecture, as well as history and historic preservation. They are world travelers who understand that stopping to eat and to shop is part of enjoying the city, as well as discovering a Roman marble foot just sitting in the street for no apparent reason. After many trips to Rome, including an extended stay, and lamenting the lack of a practical and entertaining guide, Susan and Elan have written eleven walking tours of the streets and secrets of Rome.

• Sales Rank: #1098787 in eBooks
• Published on: 2015-01-08
• Released on: 2015-01-08
• Format: Kindle eBook

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[M547.Ebook] PDF Ebook Texe Marr's Book of New Age Cults and Religions, by Texe Marrs

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• Published on: 1996
• Binding: Paperback

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0 of 0 people found the following review helpful.
fiction never made me this sick...must be true
By jddavid
i thought Texe Marrs
was a piece of
storyteller for babies
but after few pages
my mind turned
into appreciation
of a courageous man
that care not
to dip into womit
of 'our' civilization

and as i read
things are coming
in the open
like living
in darkness
or in holiness
all is the same
except in god
is only for man
of righteousness

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[Z552.Ebook] Ebook Integrated Advertising, Promotion, and Marketing Communications (6th Edition), by Kenneth E. Clow, Donald E. Baack

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Directed primarily toward undergraduate Marketing college/university majors, this text also provides practical content to current and aspiring industry professionals. 

The carefully integrated approach of this text blends advertising, promotions, and marketing communications together, providing readers with the information they need to understand the process and benefits of successful IMC campaigns.

 

0133131017 / 9780133131017 Integrated Advertising, Promotion, and Marketing Communications Plus NEW MyMarketingLab with Pearson eText -- Access Card Package

Package consists of

0133112934 / 9780133112931 NEW MyMarketingLab with Pearson eText -- Standalone Access Card --

0133126242 / 9780133126242 Integrated Advertising, Promotion, and Marketing Communications

 

• Sales Rank: #17792 in Books
• Published on: 2013-02-14
• Original language: English
• Number of items: 1
• Dimensions: 10.70" h x .90" w x 8.40" l, 2.00 pounds
• Binding: Paperback
• 480 pages

From the Back Cover
Advertising PlanPro by Palo Alto Software allows you to quickly and easily create a winning advertising plan through a step-by-step process. Advertising PlanPro addresses the advertising plan needs for all organizations that will benefit from an effective advertising plan.

• Sample plans are included for all combinations of business types--product or service-based organizations that serve consumers or businesses. A non-profit sample advertising plan is also included.
• Plan Wizards guide you through the plan selection process and build a customized advertising plan outline.
• The Task Manager guides you through each step. All tables, charts, and text outlines are customized for your specific needs.
• Contains the tables and essential charts every advertising plan should contain, plus the flexibility to add others.
• Instructions and row-by-row help are provided throughout the software.
• Use the print command to print out a beautifully formatted document that automatically merges text, tables, and charts.

About the Author
Dr. Kenneth E. Clow is a professor of Marketing in the College of Business Administration at the University of Louisiana at Monroe. Previously, he served as the Dean for the University of North Carolina at Pembroke and as the MBA Director at Pittsburg State University. He obtained his PhD from the University of Arkansas in 1992. Dr. Clow has published over 220 articles in academic journals and proceedings and has written a number of books, including Integrated Advertising, Promotions, and Marketing Communications, 6th edition, Essentials of Marketing, 4th edition, Sports Marketing, and Marketing Management. His articles appear in journals such as Journal of Business Research, The Journal of Marketing Management, the Journal of Services Marketing, the Journal of Contemporary Business Issues, the Journal of Restaurant and Foodservices Marketing, Journal of Professional Services Marketing, Services Marketing Quarterly and The Journal of Hospitality and Leisure Marketing.

Donald Baack holds the rank of University Professor of management at Pittsburg (Kansas) State University, where he has taught since 1988. He previously held positions at Southwest Missouri State University, Missouri Southern State College, and Dana College. Baack received his Ph.D. from the University of Nebraska in 1987. His primary area of study was Organization and Management Theory.

Professor Baack is a Consulting Editor for the "Journal of Managerial Issues" and has published in the journal. He has also published in "Human Relations, Journal of High Technology Management Research, Journal of Ministry Marketing and Management, Journal of Management Inquiry, Journal of Customer Service in Marketing, Journal of Professional Services Marketing, Journal of Global Awareness, Journal of Business Ethics, Journal of Euromarketing, Journal of Nonprofit and Public Sector Marketing, "and" "the" Journal of Advertising Research."

Dr. Baack has authored "Organizational Behavior" (Dame), "International Business" (Glencoe/McGraw-Hill), and "Integrated" "Advertising, Promotion, and Marketing Communications ("Prentice Hall, co-author to Kenneth D. Clow). Clow and Baack also wrote the "Concise Encyclopedia of Advertising" (Haworth). Baack and his son Daniel W. Baack recently prepared a series of 10 modules entitled "Ethics Across the Curriculum" for Pearson Custom Publishing. He also published three popular press books in the area of romance/self help.

Baack has been active in the Southwest Academy of Management for many years, serving as its President in 1996. He was nominated for SWAM's Distinguished Educator award in 2007 and 2008. He is married (Pamela) with three children.

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2 of 2 people found the following review helpful.
Lots of typos
By carlamgl
I purchased this book for a class and the content itself is good; however, the number of spelling errors is unacceptable. This is a marketing book, which means the bar should be pretty high on content quality; not to mention it is not a cheap book. Not sure anyone proofread it before publishing!

3 of 4 people found the following review helpful.
Embarrassingly Amateurish
By Pauken Player
The world certainly doesn't need another marketing book. And certainly doesn't need this one. It was painful to use in a class. Here are two examples from the book:

(P. 65) "Technology has changed the way children grow up. Children are bombarded with advertisements, video games, television shows, movies, and a myriad of other images from an early age. Most become fashion conscious as preteens. Many social observers believe children "grow up" at a much earlier age.

At the other end of the spectrum, some adults refuse to grow old. They wear fashions that resemble those worn by college students. They drive sports cars or convertibles. Many middle-aged adults apparently do not want to grow old, acting like younger people and buying products normally purchased by them. This trend challenges marketers to create messages that reflect these behaviors but do not offend or confuse more traditional middle-aged persons."

I find this very judgmental, naive and borderline offensive (after all the book isn't free). The very essence of marketing is understanding consumers'wants and needs -- and developing appropriate messaging to influence/change their attitudes and purchase behavior. There are a lot of consumers who want to look older, younger, taller, more buff. It's called an image and we all aspire to one. I believe it would be very helpful for the authors to get out of Louisiana and look around. There are lots of 60-year-old guys driving rag tops and are quite happy about it.

Another part of the book (p. 63) suggests that an advertiser needs to get their brand name out in front of consumers in as many locations as possible. That's not marketing; that wasting money.

Another example is on P.89. See if you can discern to which group of consumers are these "marketing tips" are directed:
- Be helpful
- Engage them; involve them in the brand
- Focus on practical, not trivial
- Tell a story that resonates
- Provide details
- Be positive

That's apparently how to market to women in 2014. Really? "Be helpful?" "Be positive?" "Engage them?" You could maybe get away with this from Don Draper in 1958. I was embarrassed to see this in our text book.

A few other observations:
- The book is littered with QR codes. Why "littered?" None of them works.
- There are examples of Integrated Campaigns at the end of most chapters. Oooops... very few of them are integrated in the manner the book defines "integrated."

I called our publisher rep to share some of these issues. He didn't want to hear any of the above-cited examples (there are MANY more). But he did tell me that one other professor had alerted them to similar issues and, as a result of that one person, they are quickly rewriting, reediting and republishing the book. A response that is befitting of the book.

There are many other, much better marketing books available.

1 of 1 people found the following review helpful.
A required text for class
By Sarah
Let's be real - you're buying this for a class, it's a required text, you don't actually get a say in the quality.

That said, this is a mediocre marketing textbook at best. The content is pretty haphazardly organized, the examples aren't terribly relevant, and enough of the concepts are poorly explained that even our professor admitted it.

If you're okay with reading textbooks electronically I do recommend that, since the ebook version lets you search, bookmark, and highlight content, allowing you to quickly review specific concepts without having to flip through pages and potentially miss something.

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Wayne Erbsen's 35 years of teaching experience shows on every page. He takes the reader through every step of adjusting, tuning, holding, and playing the fiddle. 37 tunes are written out in Wayne's easy-to-use tab system and standard notation. Fiddle instruction has never been any simpler, clearer, or more humorous. This book will teach absolutely anyone to play the fiddle. A link to download the digital version of our instructional CD is included!

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• Sales Rank: #85352 in eBooks
• Published on: 2014-12-23
• Released on: 2014-12-23
• Format: Kindle eBook

About the Author
Wayne Erbsen has been fiddling around since 1970, when he bought a $25 fiddle for ten bucks. He has played and recorded with the Black Mountain Bluegrass Boys from West Virginia and Smoketown Strut from Belgium. Wayne has won 1st place fiddle at several fiddlers conventions: Chilhowee, Virginia; Grayson County, Virginia; Mount Airy, North Carolina; and Fiddlers Grove, North Carolina. He has written twenty-five books and has recorded eighteen solo CDs. Wayne takes great pride in having taught thousands of people to play the fiddle, banjo, and mandolin. He lives with his wife, Barbara, in Asheville, North Carolina.

Most helpful customer reviews

82 of 82 people found the following review helpful.
What a Hoot!
By GeekySpinster
After taking violin lessons for 3 months I came across this book. I with I had started with this instead of Strings 2000. The writing is very humorous and all the basics are covered - D, D Dorian, A, A Minor, C, G... Tunes are simple but the author encourages improvisation and tell you how to do that! I showed this book to my violin teacher, who is predominantly classical and jazz, and she promptly bought a copy. This book makes learning the fiddle fun!

55 of 56 people found the following review helpful.
The best I've come across
By Michael L. Landau
If you just beginning to play Old Time Fiddle, then Wayne Erbsen's "Old Time Fiddle for the Complete Ignoramus" is the best instructional material you can get. After sampling the instructional materials out there, I feel it is THE BEST book and CD to start with. Instead of other books that just throw songs at you, Wayne TEACHES you, step by step, taking care to present the simple things first and in the right order. The book is written with humour and an understanding of what the novice fiddler's problems will be. That insight is the mark of a good teacher. The CD is simply beautiful with the songs played up to speed and slowly as well; the playing on the CD is inspirational; if these demonstrations don't motivate you to play the fiddle, then you've taken up the wrong instrument! One of the best features of the book is the way the tablature is written. Instead of just using "numbers" (signifying fingers) the way other books do, Wayne has you reading NOTES in no time, which is going to be alot more valuable in the long run when confronting standard notation in other situations. In conclusion, I'm very glad I started with Wayne Erbsen's book; he promises that you "will" be fiddling in a very short time and he keeps that promise!

52 of 54 people found the following review helpful.
Terrific, funny & extremely informative
By Mysterious Microburst
Even those of us who have played strings (Viola, Violin) for years can derive a great deal of useful information from this book & CD.

I was trained as a classical musician. Chords are not often relied upon in classical composition. When they are, they're not often the sort you'll find yourself playing at a hoe-down. It helped a bit when I picked up a mandolin and struggled with it and then guitar in later years. It is amazing how *wrong* it felt (to me) to work with a fretted neck after decades of non-fretful years moving smoothly up, down and across strings. I did, however, learn a few dozen chords ~ which sounded like hell on a violin. Although I'd long ago made the transition from classical music to blues, rock, jazz and fusion, my playing was very much like that of a Lead Guitarist's: notes played on one string at a time most of the time. After all, this is what I'd been trained to do: play with precision and clarity. Even when chords were used within a composition, they were very different than the "fiddler's form."

Had I not stumbled upon and purchased this book/CD, it's likely that all the most important "little" discoveries, such as the differences between a standard violin bridge and a fiddle bridge making a WORLD of difference, might have remained an unsolved mystery for me.

Thus, the value of this book is much more than learning a basic set of chords or tunes to play. You are informed about everything that makes fiddling different from playing a violin. What's more, while you can buy custom bridges made for fiddles, this book/CD informs you of ways to solve the bridge problem quickly and very inexpensively. It may seem a bit hilarious that an educated musician who'd spent time playing mandolin and guitar didn't pay any attention whatsoever to an obvious difference: the bridge of these instruments being flat, rather than curved. If you're not accustomed to restringing your own instrument and cannot afford to have both a dedicated fiddle and orchestral violin (which I am not), this book can save you a lot of heartache and expense when you swap between bridges and/or strings.

This and other seemingly small mysteries that were huge obstacles are succinctly explained by the Author. There are numerous money-saving tips for the musician on a budget. It is an amusing book that does not condescend. If you already know the basics about Fiddles and Fiddling, perhaps this book will be too basic for you. It annoys me when people purchase a very well-done package and then complain that it is too basic. You had the opportunity to look before buying, just as I did, so why punish the Author for your oversight?

For me, what this Author taught me has made the difference between success and failure. Thus, if you are a classically trained violist and/or violinist, do not assume that your education and experience means you are not a Complete Ignoramus. Classical technique versus Fiddling is akin to the proverbial comparison of apples and oranges: both may be fruit, but they are not at all identical.

There are other books (some with CD or DVD) available: I did a lot of research before deciding upon "Old Time Fiddle for the Complete Ignoramus" and this seemed to me the friendliest, least pretentious and most immediately helpful of the lot. Now, as an Incomplete Ignoramus, I wholeheartedly recommend this Book w/CD to anyone unfamiliar with exactly what makes a Fiddle not a Violin.

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[L264.Ebook] Download Sonic Possible Worlds: Hearing the Continuum of Sound, by Salome Voegelin

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Inspired by its use in literary theory, film criticism and the discourse of game design, Salomé Voegelin adapts and develops "possible world theory" in relation to sound. David K Lewis' Possible World is juxtaposed with Maurice Merleau-Ponty's life-world, to produce a meeting of the semantic and the phenomenological at the place of listening.

The central tenet of Sonic Possible Worlds is that at present traditional musical compositions and contemporary sonic outputs are approached and investigated through separate and distinct critical languages and histories. As a consequence, no continuous and comparative study of the field is possible.

In Sonic Possible Worlds, Voegelin proposes a new analytical framework that can access and investigate works across genres and times, enabling a comparative engagement where composers such as Henry Purcell and Nadia Boulanger encounter sound art works by Shilpa Gupta and Christina Kubisch and where the soundscape compositions of Chris Watson and Francisco López resound in the visual worlds of Louise Bourgeois.

• Sales Rank: #1428408 in Books
• Published on: 2014-06-19
• Released on: 2014-06-19
• Original language: English
• Number of items: 1
• Dimensions: 9.04" h x .58" w x 6.05" l, .85 pounds
• Binding: Paperback
• 216 pages

Review
The emphasis is on a complex and extensive theoretical reflection that is both thoughtful and promising ... The quality (and ambition) of Sonic Possible Worlds lies precisely in that it inspires a continued discussion of the theory of listening and artistic work with sound. Given that other theoretical discussions of sound art often emphasize physical materiality while also pronouncing skepticism about the phenomenology, the angle of Voegelin's book is quite refreshing. -- Rune Sochting Seismograf/DMT (Bloomsbury Translation) Voegelin's Sonic Possible Worlds is a rather provocative and challenging endeavor to take this necessary discussion to a high scholarly level without losing the connection with the art works themselves ... It should be compulsory reading for anyone interested in listening and the counterpart or supplement to new materialism, sonic materialism. Additionally, it is one of the few books which deals with both sound art and music, thus contributing not only to the discourse on sound studies but also offering new perspectives for musicologists. Journal of Sonic Studies The work is a rigorous exploration of 'soundscapes', putting a huge number of different nuanced areas under the microscope ... the "landscape" as a privileged dimension in which to test a methodology of listening and render its different possibilities textually; the "sound artwork" and the world it creates; the concept of "sonic materialism"; and finally the "continuum of sound". Voegelin [even] dares to analyse "listening to the inaudible", venturing into what only our mind can create. -- Aurelio Cianciotta Neural magazine Listening is an important sensory process through which one receives the feeling of 'being there': the experience of presence in a rapidly changing spatial-temporal world. Using a sensitive phenomenological approach, Salome Voegelin leads the reader through sonic worlds (everyday events, sound art, music) with the aim of raising awareness of existential questions about the inaudible, invisible 'being' that the feeling of 'being there' normally makes tangible only as a 'Quod' (what it can be) but not as a 'Quid' (what it is). Voegelin's book is an essential contribution to the current discourse in aesthetics. Prof. Dr. Helga de la Motte-Haber, Technische Universitat Berlin, and editor of Klangkunst. Die gedanklichen und geschichtlichen Voraussetzungen (1999) Sound is like a dream--fleeting and difficult to remember and describe. Sonic Possible Worlds is a grand tour through the depths of ways of listening and responding. In these pages we find the making of auditory language that can balance with visual language to bring forward the sonic underpinnings of our lives and dreams. The structure of life is both audible and in audible. These listening possibilities help us to hear our way to new understandings. Pauline Oliveros, Founder, Deep Listening Institute, Ltd.

About the Author

Salomé Voegelin is a Reader in Sound Arts at the London College of Communication, UAL. An artist and writer, she is the author of Listening to Noise and Silence.

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[T477.Ebook] Download PDF Producing Animation, by Catherine Winder, Zahra Dowlatabadi

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You have a useful library of books covering the tools, techniques and aesthetics of animation, but you've been asked to put your production and creative skills to the test to produce a theatrical feature film or to deliver 52 episodes of a television series with only 18 months in the schedule.

Producing Animation is your answer. Written by Catherine Winder and Zahra Dowlatabadi and edited by Tracey Miller-Zarneke, Producing Animation is a comprehensive guide to the production industry. Already a relied upon resource by professionals and students alike, this book covers the process from script to screen while defining the role of the producer at each phase. The second edition features new content such as sidebars on key topics from industry experts, discussions on CG, 2D and stereoscopic production processes, and an overview on marketing and distributing your project. The companion website provides access to sample tables, templates and workflow outlines for CG and 2D animation production.

• Sales Rank: #652136 in Books
• Published on: 2011-08-11
• Original language: English
• Number of items: 1
• Dimensions: 9.60" h x .90" w x 7.40" l, 2.05 pounds
• Binding: Paperback
• 456 pages

Review

"Producing Animation is an invaluable resource for students, executives, artists, and live action producers who may dream about producing an animated project. From preparing a pitch through final release print, everything you need to know about producing animation is discussed. Reading it is almost as if you had a mentor to guide you through the complex and often frustrating process of producing animation. If you are planning a project, this is an itemthat should be added to your budget and it is likely that you will be able to save many multiples of its cost in no time."--Pamela Kleibrink Thompson, TheScratchPost.com

"While there's a useful library of books covering the tools, techniques and aesthetics of animation, until now there's been scant coverage of the highly refined skill sets needed to produce animation. This up-to-date volume provides A to Z counsel about putting together a medium to large scale TV series or feature projects, with focus on cel and CGI animation genres. The writing is colloquial and peppered with authentic examples drawn from the adventures and misadventures of two experienced practitioners. There are hugely valuable tips for the smaller scale, independent writer/producer/animator who wants to develop his or her production chops."--Kit Laybourne, Head of Animation at Oxygen Media and author, The Animation Book

"Once in a while, we come across books that are helpful both for those who are just starting out in the toon business and professionals with lots of experience under their belts.  Winder and Dowlatabadi, who are seasoned veterans of the business, have put together a helpful primer based on their many years in the toon trenches..In short this is the book every animation producer in town should read before they make their next movie in 2012."--Animation Magazine December 2011/January 2012

From the Back Cover

You have a useful library of books covering the tools, techniques and aesthetics of animation, but you ve been asked to put your production and creative skills to the test to produce a theatrical feature film or to deliver 52 episodes of a television series with only 18 months in the schedule.

Producing Animation is your answer. Written by Catherine Winder and Zahra Dowlatabadi and edited by Tracey Miller-Zarneke, Producing Animation is a comprehensive guide to the production industry. Already a relied upon resource by professionals and students alike, this book covers the process from script to screen while defining the role of the producer at each phase. The second edition features new content such as sidebars on key topics from industry experts, discussions on CG, 2D and stereoscopic production processes, and an overview on marketing and distributing your project. The companion website provides access to sample tables, templates and workflow outlines for CG and 2D animation production.

About the Author
Catherine Winder is a veteran animation producer and creative executive who is currently President and Executive Producer of Rainmaker Entertainment, one of Canada's largest producers of CG animation. Winder was most recently at Lucasfilm Animation where as Executive Producer she set up the studio and produced the feature film and television series Star Wars: The Clone Wars. She has worked with many of the industry's major entertainment companies including Fox Feature Animation, Blue Sky Studios, HBO, Warner Bros., MTV, Hanna-Barbera Productions, The Cartoon Network and Disney.
Zahra Dowlatabadi is an award-winning animation producer and a consultant based in Los Angeles. Dowlatabadi has worked with many major studios including Disney, Warner Bros., Cartoon Network, and Universal Cartoon Studios in addition to collaborating with numerous internationally acclaimed animation studios and talent.
Tracey Miller-Zarneke earned her production experience on the feature films Chicken Little and The Emperor's New Groove and has gained a unique perspective on the industry by having authored five books on the art of animation, including those for DreamWorks' How to Train Your Dragon, Sony's Cloudy with a Chance of Meatballs, and Disney's Meet the Robinsons.

Most helpful customer reviews

5 of 5 people found the following review helpful.
This book is the MISSING LINK
By KWJ
I've only recently come to the world of animation, and have devoured nearly every book on the subject, most of which have focused on the "how-to's" of drawing, etc.

But, I've haven't found anything that says, "Ok, so once you decide that you're going to create an animated film, and have your production tools and story in hand, here's how you make it happen." Until now. "Producing Animation" is the missing link in the evolution of books on the topic.

Other reviewers, most of them apparently animators and other creatives, take issue with the book's emphasis on production management and the life-long battle of the "creatives" vs. "the suits." I can completely understand that argument, and have seen it first hand in the live action film and television business. It's always been there, and it isn't about to change anytime soon.

What I found valuable about this book however, I found from the standpoint of someone who wants to be a one-man animation studio. Someone who is simultaneously the writer, the animator, the designer, as well as the director and producer. If I have any quarrels with management, I'll be quarreling with myself. (I'm the guy in the corner muttering to himself. Just leave me be, I'll be done in a minute :

For me, the valuable information here was in the practical how-to's of production and scheduling, the generous use of charts and forms, and the chapter on distribution and licensing. While some of it was much more applicable to a corporate environment where you have a team of managers supervising a team of animators, it still gave me a perspective on how to run an efficient production cycle, even if I'm the only one doing it.

I have no allusions of being the next Disney or Pixar, but I do have plans to produce quality animation now that the tools for doing so have created a level playing field for all who are interested in the art, and not just the big guys with the big bucks.

I consider this book a valuable tool for anyone who's either interested in hands-on animation production, or in the inner-workings of the business process.

5 of 5 people found the following review helpful.
Essential. PRODUCING ANIMATION, 2nd. Ed.: A Critical Review
By Andre Lawrence
A little less than a year ago, someone had written a book about working as a producer or working toward being a producer. My feeling then, as well as now, that there was very little substance.

Much of what I felt was missing is present in this book, PRODUCING ANIMATION. And, I think there's an easy distinction to be made and why this book is invaluable. A producer or anyone involved in "production" has the intimate responsibility of supplying funds, capital and/ or the talent. A producing agent does NOT tell (or shouldn't) the director or the artist how to employ their skill.

Inside this book as in these titles Directing the Documentary, Fifth Edition and The Complete Film Production Handbook, Fourth Edition, you have an explicit and comprehensive breakdown of a producing agents' responsibility. And, the distinction between this book and the other two books is that this book has several indispensable chapters on producing 2D and 3D films.

Book Highlights:

Ch. 2: THe Animation Producer
Ch. 3: How To Identify and Sell Projects
Ch. 5. The Development Process
Ch. 6. The Production Plan
Ch. 7. The Production Team
Ch. 9. Production
Ch. 10. Post Production
Ch. 11. Tracking Production
Ch. 12. Distribution, Marketing, Licensing & More

This is a great book to own, if your seriously considering entering the animation field.

2 of 2 people found the following review helpful.
Brilliant! Informative and useful!
By Bunyyup
I highly recommend this book!

"Producing Animation" is a must read for anyone who is involved with or contemplating working in the production side of animation. The book covers the spectrum from the small, one-off animator through someone actively working on large scale projects in the industry.

"Producing Animation" is written in an informative way with many examples and a few case studies that illustrate the points that the book makes. The style is conversational.

The book is liberally illustrated with pictures, diagrams, and visual aids to support the words.

It is also beautifully produced. The layout, the editing, and the content are exceptional.

This is the best book on animation production that I have ever read.

Well done!

In service,

Rich
[...]

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