Minggu, 05 Agustus 2012

[P559.Ebook] Ebook Download Converging Media: A New Introduction To Mass Communication, by John V. Pavlik, Shawn McIntosh

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Converging Media: A New Introduction To Mass Communication, by John V. Pavlik, Shawn McIntosh

Converging Media: A New Introduction To Mass Communication, by John V. Pavlik, Shawn McIntosh



Converging Media: A New Introduction To Mass Communication, by John V. Pavlik, Shawn McIntosh

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Converging Media: A New Introduction To Mass Communication, by John V. Pavlik, Shawn McIntosh

WHAT'S NEW IN THE THIRD EDITION, 2013-2014 UPDATE?

>The role of the media in the 2012 election process and results

>Guide to how the content in Converging Media relates to each of the twelve core values and competencies of the Accrediting Council on Education in Journalism and Mass Communications (ACEJMC). Visit us online at www.oup.com/us/pavlik for more information on how we provide this content.

>Up-to-date coverage of topics in the mass media such as the Facebook IPO

>Six new chapter-opening vignettes to foster critical thinking:
** The Huffington Post's Pulitzer Prize win
** Digital piracy including the controversy with SOPA and PIPA
** eBook pricing
** China's internet censorship
** Impact of Super PACs on elections
** Critics' reactions to personalized online news sites, such as Paper.li

  • Sales Rank: #45741 in Books
  • Brand: Brand: Oxford University Press, USA
  • Published on: 2011-12-16
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.50" h x .90" w x 10.90" l, 2.50 pounds
  • Binding: Paperback
  • 544 pages
Features
  • Used Book in Good Condition

Review
"I have been searching for a textbook that does not relegate issues of new media into a final chapter, but rather one that effectively interweaves the function and influence of digital media with traditional mass media formats. I am elated to see a textbook with this mission and will eagerly
adopt Converging Media for my courses."

--Mina Tsay, Boston University

"The overall message of Converging Media-- that convergence is here and needs to be a primary consideration in understanding a changing media industry (even while the jury is still out on so many issues)--is a focus and treatment our field has been in dire need of and sorely awaiting."

--Thom Gencarelli, Manhattan College

"The histories of mass media are constantly overlapping. This book seems organized with that in mind. By marrying print media together in a single chapter and visual media together in another, this text creates a framework to discuss multiple media simultaneously."

--Chad Harriss, Alfred University

About the Author

John V. Pavlik is Professor in the Department of Journalism and Media Studies at the School of Communication and Information and Director of the Journalism Research Institute at Rutgers, the State University of New Jersey.

Shawn McIntosh is a lecturer in strategic communications at Columbia University's School of Continuing Education.

Most helpful customer reviews

0 of 0 people found the following review helpful.
Comprehensive in easy informative bites
By PJ Delia
Very informative and easy-to-absorb summary of modern media.
Summaries go over the main points and the text covers the concepts and events well. The illustrations are modern and informative as well.
I've read many books on the subject in college and during my career in media and this is the most pleasurable to consume.

1 of 1 people found the following review helpful.
Needed for a class
By agtodolist
Exactly what we needed. Needed for a textbook in class would be nice if students could have affordable choices.

0 of 0 people found the following review helpful.
Five Stars
By Headzoe
Purchased for Son, came on time

See all 23 customer reviews...

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